Good design opens new markets

In 2016 we were asked by BAE Systems, the third largest defense contractor in the world, to retouch several photos of helicopter seats.

THE CHALLENGE: The original images were just quick shop photos from their engineering team, but they still wanted the images to look great for their pitch to one of the world's top helicopter manufacturers. The originals were dull and faded, but they wanted them ready for prime-time. This is where Heli & Drone came in.

THE WIN: let's let the client do the talking--

“Troy allowed BAE Systems rotor wing business to move quickly with new product concepts addressing a 12 million dollar market segment which we had little previous market share in. Thanks Troy for your professionalism, attention to detail, and timeliness in helping address this emerging opportunity!”

— BAE SYSTEMS, manufacturers of air, land, sea, cyber, and future technologies for allied military defense programs



Hiring Heli & Drone was a $500k/yr decision for this Seattle company

For the sake of anonymity, we're protecting names of clients for this case study--

In January of this year, we were asked by one of our large corporate clients to lead the design process for an urgent RFP response & pitch. Our client was on the clock to produce a defense of their services (and reputation) to not only one of their biggest customers but one of the largest companies in that industry with revenues around half a billion worldwide!

THE DESIGN CHALLENGE: successfully develop an on brand and innovative design system for what became a 60-page response to their client's RFP with these branding goals in mind...

- They needed to stand out from some stiff, well-known competition.

- The design flow needed to be customized to the customer's request.

- They needed to present a clear and clever series of pitches.

- They needed to visually tell their story in a way the competition would never think to. 

THE WIN: Heli & Drone partnered with our client through every phase of the process, who eventually prevailed, and retained their $500k annual client...and industry reputation!

“I wanted to pass on our teams thanks for your good work today and through the RFP process. With a big group and multiple deadlines including last weekend I know it’s been a challenge. Look forward to working with you again soon!”